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Real Estate Marketing Tips

A blog dedicated to the education of real estate professionals for a successful online existence.

Monday, October 03, 2005

Deep thoughts for realtors 2


"Give them what they want"

As the average online consumer becomes more savvy. We should restructure our websites in order to compensate for this change. For example a lot of real estate agents are littering their homepages with all kinds of tools and links. Like school, map etc. In the past consumers may have liked the fact that real estate websites offered these kinds of tools, but now these complicated homepages are drawing the consumer away. If the consumer does a search for real estate shouldn't we give them real estate instead of school info, Map info, etc? If the consumer was interested in map information he or she probably would have went to Mapquest.com in the first place. So with that being said reorganize and simplify and keep the focus on property, isn't that what you are offering anyway, isn't that what they want. With all of this being said, if you are a realtor take some time to think like your clients…and give them what they want.



  • Specializing in Real Estate Web Design
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